3BL Forum: Brands Taking Stands® –
NOW WHAT?
Pier Sixty, New York, NY
or on a Device Wherever You Are
October 25, 2022
Sponsors will benefit from the in-person experience as well as the expanded reach and evergreen features of the virtual stage. Every company that sponsors the 3BL Forum offers unique insights and becomes a central part of the Forum’s in-person and virtual main stage conversation.
Complete the form to download the 2022 Sponsorship Prospectus.
Please note, upon submission, the PDF download will begin immediately.
How will a customer's life improve from using your product/service? If you can get anything above a 5% conversion rate in the health industry, you should ask for a raise.
List a benefit of your offer or service.
List a benefit of your offer or service.
List a benefit of your offer or service.
List a benefit of your offer or service.
List a benefit of your offer or service.
List a benefit of your offer or service.
How will a customer's life improve from using your product/service? If you can get anything above a 5% conversion rate in the Health industry, you should ask for a raise.
Don't sweat the complexity of your language too much. We didn't see a lot of dependence in the Health industry on reading level.
COMPLEXITY OF LANGUAGE
LANGUAGE
For every additional percent of copy that used language evoking feelings of fear, we saw conversion rates that were 10% lower.
BE AS CONCISE AS YOU CAN
We saw a consistent negative trend in conversion rates with longer pages. On average, pages with 750 words converted 30% fewer visitors than pages with 500 words
COMPLEXITY OF LANGUAGE
Associated with fear in health: pain, loss, disease, injury, hearing, weight, treat, worse, surgery, dentistry, confidence, emergency, medical, hospital, avoid, problem, cancer, procedure, diagnosis, change
Hours
Mon:
Tue:
Wed:
Thu:
9:00am - 7:00pm
9:00am - 7:00pm
9:00am - 7:00pm
9:00am - 7:00pm
9:00am - 5:00pm
9:00am - 5:00pm
Closed
Fr:
Sat:
Sun:
Location
245-700 Brocales Avenue
New Westminster, BC V3M 0G3
This is your last shot at converting someone. Make it good. (But not too pushy.)
BEFORE
AFTER
www.3BLforum.com
Download 2022 Sponsorship Opportunities